For dental practices, Google reviews are the #1 factor in new patient acquisition. 92% of patients check reviews before choosing a dentist. But healthcare reviews require special care.
Patient confidentiality rules
Even if a patient mentions their treatment in a review, you must not confirm or discuss medical details in your response. This applies in the UK (GMC guidelines), EU (GDPR), and US (HIPAA).
Safe response frameworks
Positive review mentioning treatment
"Thank you for your kind feedback. We're committed to providing comfortable, high-quality care for all our patients. We look forward to seeing you at your next appointment."
Negative review about pain
"We're sorry to hear about your discomfort. Patient comfort is our top priority. We'd appreciate the opportunity to discuss your experience privately, please contact our office directly."
Building review volume
Ask for reviews at the right moment, after a successful treatment, during a routine check-up, or after a particularly positive interaction.
AI responses for dental practices
GMB AI Review can be configured to never reference specific treatments, procedures, or medical conditions, ensuring full compliance while maintaining professional, empathetic responses.